• SEM is a way of providing contextually relevant information to
a targeted audience right when that audience is searching for that
• Used effectively affordable search engine marketing can deliver hundreds of targeted visitors to your site.
• SEM allows you to advertise in multiple sources such as advertising networks like backpage.com
Affordable SEM Tips
An Affordable SEM campaign includes making your site search engine friendly and using the appropriate keywords and keyword phrases in your content.
Search engine marketing is the ultimate low-cost, high-return marketing tool in a businesses’ promotional basket.
SEM offers exposure to a broader online audience and allows businesses to reach and target people when they are seeking their products and services.
Contextual organic listings are a more effective way to promote your business online.
Keep in mind that surfers and potential customers are six times more likely to click on an organic text listing than on a banner ad.
SEM today not only includes using the right keywords and optimizing your ad content, it also includes Social Media Marketing (SMM) with sites like Facebook, Twitter and more.
I didn't intend to add info on SMM however, since beginning this site, SMM has become more and more important, so I will be adding additional information on SMM.
See, I told you, a website is always evolving. You can always add relevant information which will only increase the traffic.